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Sponsored by Lorman Education
Product ID: 405085EAU
 
Credit & Course Provided by:

Business Writing Fundamentals: Finding Common Mistakes

OnDemand Webinar (68 minutes)

Enhance your business writing skills.This topic will help you in writing and delivering quality communication that highlight both the abilities of the company in their product or service, as well as recognize the clients as a communicator in the process. Particularly useful for content writers, social media personnel, office administrative personnel and customer service technicians, this material will enhance positive communications that will see fewer conflicts, engage client retention, and highlight the company one represents as knowledgeable and fair in its practices. This information will enhance existing writing skills and strengthen those skills for ESL (English as Second Language) as they negotiate nuances of English with the benefit of their own native language. By avoiding simple errors, employees at all levels in the communication process can develop templates and models that can be used and adjusted to meet the new changes in business communication. From an educational perspective, this topic aligns with multiple state and national assessments pursued within higher education adult and distance learning programs for re-trenching and re-training, and multiple workforce re-entry skill sets expected by employment agencies nationwide. Make no mistake; language is power, especially in difficult times.

Authors

Thomas M. Eaton, Ed.D., Eastern Wyoming College

Agenda

Knowing Your Audience

Line Editing Practices

• The Top Ten Common Mistakes in Business Correspondence

Social Editing Practices

• Reading for Content and Meaning: Word Choices and Active and Passive Voice Usage

• Content, Intent, and Context: How to Negotiate the Diversity of the People That You Serve in Successful Social Media and Customer Service

Deep Level Editing

• Handling Conflict Through Calm Semantics, Avoiding Command Policy Writing

• Special Focus on Conditionals as Negotiating Tools